Most optometrists are aware of the current inflation problem. While the costs of goods and services continue to rise, our insurance reimbursements do not. It&rs ...
Online retailers are creating a significant dip in your optical profits, and every year, another online optical retail tries to push small businesses (...)
In these competitive times when independent practices are often vying against huge corporate box stores with seemingly unlimited budgets and resources (...)
YouTube is a social media platform that can help achieve great exposure for your practice when your content and targeting is done right. According to (...)
As the rates of ocular disease and visual impairment are projected to rise dramatically over the next several decades, many optometrists may find them (...)
The receptionist is likely the first staff member to interact with the patients in your practice. Because of how crucial these often undervalued emplo (...)
You walk into the office and it feels like the world is crashing around you. You received an early morning text that your front desk is calling out be (...)