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Contact lenses are an integral part of any thriving optometry practice. However, in the current age of online retailers and the savvy consumer, creati (...)
Many practitioners may shy away from the idea of specialty contact lenses, thinking that the fits are too difficult and time-consuming to be profitabl (...)
Most of us know that if we do not put on sunscreen while we are having fun in the sun, we might burn. What most people fail to realize is that we need (...)
Millennials are defined as anyone born between the years 1981 to 1996. There are a lot of misconceptions about millennials, but one thing is clear&mda (...)
In this day and age, it’s becoming rarer to see the eyecare practice of old, where the emphasis was simply on fitting and dispensing standard gl (...)
Dry eye is a condition that has historically been palliated, rather than treated. When a patient complained of ocular irritation, they were handed a s (...)
In the world of optometry practice, a lot of times it can feel like sink or swim. The market is driving optometrists to find new, innovative ways to p (...)
Resume employment gaps, or long periods with no work history, are problematic for both employers and applicants. Unless the applicant stepped into a T (...)
Is the practice you are working at being purchased? Have you been through an acquisition or purchase before? If not, it can be very intimidating and c (...)
While finding an employee with the right skills and background can be a challenge in itself, a key part in sealing the deal is the job offer letter. A (...)