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Contact lenses are an integral part of any thriving optometry practice. However, in the current age of online retailers and the savvy consumer, creati (...)
COVID-19 has caused a significant impact on our business, and it will continue to affect how we move forward. As companies slowly begin to re-open, we (...)
Many practitioners may shy away from the idea of specialty contact lenses, thinking that the fits are too difficult and time-consuming to be profitabl (...)
Most Optometric practices have experienced a patient requesting their pupillary distance (PD) measurement, but how offices respond is widely debated. (...)
Eyewear sales account for over 60% of an optometric practice’s gross revenue. With those statistics in mind, the doctor must pay careful attenti (...)
Does it seem like everyone is talking about blue light filter glasses these days? It seems to be one of the hottest new trends. It could be because so (...)
I am sure you have experienced it. That dreaded moment when you are doing something, and instantly your glasses get fogged, leaving you unable to see. (...)
Progressive lenses are indeed a remarkable invention, and they are the preferred choice over a lined bifocal. They offer many benefits, such as allowi (...)
Is your office struggling to sell multiple pairs of glasses to your patients? According to the Vision Council, over 37% of Americans use two or more e (...)
Let’s face it: COVID-19 hasn’t directly helped many optometry businesses. Mandatory shutdowns meant numerous lost days of business, while (...)