Most optometrists are aware of the current inflation problem. While the costs of goods and services continue to rise, our insurance reimbursements do not. It&rs ...
Your practice logo is a crucial component of your brand identity. It is the "face" patients will come to associate with your practice. It's not uncomm (...)
More than a year into the COVID-19 pandemic, people across the globe are breathing a sigh of relief as vaccination efforts gain momentum. As an employ (...)
2021 was certainly a year to remember (or to forget, depending on your perspective). One of the best aspects of each passing year is the ever-increasi (...)
It is becoming more and more challenging to compete with large optical chains and with online optical retailers. However, when the patient is in your (...)
The Federal Law states that discrimination of any kind is illegal. This could include discrimination against a person for their gender identity, sex, (...)
Imagine a hectic day in your practice: you are trying to stay on schedule, your staff is juggling multiple tasks in the front, when suddenly you hear (...)